Seven keys to a strong consumer franchise : a presentation to the 53rd annual meeting, Grocery Manufacturers of America, Inc., November 13, 1961, Waldorf-Astoria Hotel, New York, N.Y. / by J.O. Peckham, Executive Vice President, A.C. Nielsen Company

Creator
Peckham, James O
Call Number
MCL BUS 206
Created/Published
[Chicago] : A.C. Nielsen Co., 1961
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24
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http://nla.gov.au/nla.obj-3669538356

APA citation

Peckham, James O & A.C. Nielsen Company. (1961). Seven keys to a strong consumer franchise : a presentation to the 53rd annual meeting, Grocery Manufacturers of America, Inc., November 13, 1961, Waldorf-Astoria Hotel, New York, N.Y Retrieved January 19, 2026, from http://nla.gov.au/nla.obj-3669538356

MLA citation

Peckham, James O and A.C. Nielsen Company. Seven keys to a strong consumer franchise : a presentation to the 53rd annual meeting, Grocery Manufacturers of America, Inc., November 13, 1961, Waldorf-Astoria Hotel, New York, N.Y [Chicago]: A.C. Nielsen Co, 1961. Web. 19 January 2026 <http://nla.gov.au/nla.obj-3669538356>

Harvard/Australian citation

Peckham, James O & A.C. Nielsen Company. 1961, Seven keys to a strong consumer franchise : a presentation to the 53rd annual meeting, Grocery Manufacturers of America, Inc., November 13, 1961, Waldorf-Astoria Hotel, New York, N.Y A.C. Nielsen Co, [Chicago] viewed 19 January 2026 http://nla.gov.au/nla.obj-3669538356

Wikipedia citation

{{Citation
  | author1=Peckham, James O.
  | author2=A.C. Nielsen Company.
  | title=Seven keys to a strong consumer franchise : a presentation to the 53rd annual meeting, Grocery Manufacturers of America, Inc., November 13, 1961, Waldorf-Astoria Hotel, New York, N.Y
  | year=1961
  | section=23 p. : col. ill. : 22 x 28 cm.
  | location=[Chicago]
  | publisher=A.C. Nielsen Co
  | url=http://nla.gov.au/nla.obj-3669538356
  | id=nla.obj-3669538356
  | access-date=19 January 2026
  | via=Trove
}}

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1961
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